The Trade Desk Intelligence

Elevate your marketing with cutting-edge research and trends

Featured Data and measurement

How retail data is helping to deliver outsized returns across markets

New platform insights from The Trade Desk show that retail data is becoming a proven performance input, helping advertisers deliver 41% higher ROAS, lower CPA by 25%, and activate purchase-based signals across more of the media plan.

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The Trade Desk Intelligence report cover titled Women’s Sports: A Movement, Not a Moment, featuring an orange basketball atop a blue female symbol.

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A multi-page marketing report titled The Moment That Matters, featuring insurance industry data, infographics, and statistics on buyer consideration.

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Insights Artificial Intelligence

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Insights Our platform

6 insights on becoming the brand auto buyers remember

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The Trade Desk Intelligence

How retail data is helping to deliver outsized returns across markets

Topics

Content type

Industry

Region

Americas

Europe

Asia-Pacific

2 in 5 holiday shoppers start searching before Black Friday

How to win connections in the always-on era of sports fandom

Behind the Research: Brand Building in the AI Age

Instant Intelligence: Nearly half of Halloween shoppers start planning before October

Women’s sports fans: The audience brands can’t afford to miss

How travelers move from AI prompts to purchase decisions

How insurance brands stay top of mind when it matters most

Instant Intelligence: 95% of consumers verify AI-generated search results

6 insights on becoming the brand auto buyers remember