Under Stephan Loerke's helm, the World Federation of Advertisers championed industry self-regulation, organized its ill-fated Global Alliance f ...
Today's Top News
MediaDailyNewsMeta Expands Parental Supervision Tools Amid Mounting Safety Concerns
Meta is bringing global parental supervision tools to its Meta AI app, enabling parents to monitor and restrict their teens' in-app activity. ...
"In our system, the First Amendment restrains governmental actors and protects private ones," NewsGuard attorney Robert Corn-Revere to ...
Collection includes a transparent peach vest with a spout that can be filled with a beverage, and ...
Meta is testing a feed option on Facebook that directs some users into a full-screen video experience up ...
The move follows the company's appointment in September of Liz Rutgersson as CEO of Assembly, who now becom ...
The fabric softener's famous bear has a new sidekick, in an effort aimed at inspiring the sweet sme ...
The visual ads format is being tested in the U.S. in October, with the company also expanding i ...
TikTok is building out the functionality of two pillars of its ad business - 'Search Ads' and 'G ...
Bakery Wins AOR For Wilde Protein Chips
The agency will create a platform to showcase products and enhance visibility. ...
RPA Turns 40, Names Chez Chief Growth Officer
Prior to her appointment,Renee Chez spent most of her 26-year ad career at Cramer-Krasselt. ...
WFA CEO Loerke Stepping Down After 20 Years In The Role
The organization has formed an internal committee to begin the search process for Loerke's replacement, including WFA Preside ...
'I'm Fine':' Lancome Takes Aim At Women's Dangerous Lies
Demi Moore, Christy Turlington, Zoe Saldana and Vanessa Kirby star in a mental-health campaign designed to get peop ...
MSQ Acquires January Digital In U.S. Expansion, Capabilities Push
The deal follows two other recent acquisitions by MSQ in the U.S. including Big Spaceship in New Yo ...
Skydance Merger Sparks Analyst Concern Over Limited Reach
Analysts are considering what the new deal will mean for brands in the near term - especially sca ...
Tidy Cat, Pretty Litter Go Hollywood
Tidy Cat debuts creative tied to the "Special Litter Unit" or SLU, while Pretty Litter brings back Mart ...
Meta Users Seek To Reinstate Claims Over Ads For Stock Scams
Meta Platforms users who alleged they were victims of "pump-and-dump" investment scams advertised on Facebook and Instagram a ...
Perkins Serves Screen-Free Fun With Menu-Inspired Mahjong Sets
Mahjong set features tiles that depict various menu items like pancakes, bacon, pies and coffee, along with Perki ...
In U.S. Expansion Move, Samy Acquires Get Engaged
Madrid-based Samy has more than 1,200 employees and operates in 55+ markets worldwide. London-based investment firm Bridgepoint Gro ...
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'Enter Airplane Mode' is the first campaign for the airline under new CMO Sabrina Callahan. ...
An excerpt from soon-to-be-published "Competing at Machine Speed," a new book by Interpublic alum about what the agentic era portends for modern marketing. ...
Many factors seem to have impelled the massive surge in streaming activity that commenced around 2015 and carries forward today. It must be conceded that for some consumers the quality of TV programming was an iss ...