Ad Council

Community violence intervention practitioners are focused on stopping violence and saving lives, but many people across America are unfamiliar with their work. Our own Michelle Hillman and Chaucer Barnes of Translation talk about how and why our "Agree to Agree" campaign amplifies their stories. Read more: https://lnkd.in/eecMZq6e

We're proud to see Chaunte Lowe, OLY take the stage at Amazon Ads' unBoxed this week. As a featured champion at our Public Service Award Dinner last year, Chaunté shared her story of resilience, perseverance, and hope that left a lasting impression on everyone in the room. At unBoxed, Chaunté shared further insights on her partnership with the Ad Council and Amazon Ads on The Mind Set, an innovative effort to help normalize conversations about mental health, and she explored how technology can help extend life-saving messages to audiences at scale. It's a powerful example of what can happen when purpose-driven storytelling and innovative technology come together to drive impact. We want to thank our board member Alan Moss for everything he did to make this partnership possible. And congratulations, Chaunté, on another powerful speech, and thank you for continuing to inspire others through your advocacy and leadership.

We’re proud to launch an extension of our “Love, Your Mind” campaign with a new effort focused on maternal mental health. The Secret to Motherhood aims to help new and expecting moms recognize that their mental health matters, and that caring for it is an essential part of caring for themselves, and their child. We’re proud to launch this initiative with support from Arthur M. Blank Family Foundation, Huntsman Mental Health Foundation, Merck for Mothers and Perigee Fund.   Learn more and find resources at LoveYourMind.com/moms. #LoveYourMind #MaternalMentalHealth

America is facing a skilled trades crisis: an estimated 2.1 million positions could go unfilled by 2030. Meanwhile, many young adults are unaware of how to pursue these careers. Today, we're proud to announce a collaboration between the Ad Council, Dycom Industries, Inc , Ford Motor Company, The Home Depot and the The Wallace Foundation to launch a new partnership dedicated to illuminating a path for the next generation of skilled trades professionals. Together, we're working toward a national public education campaign launching in 2027 to help young people see the opportunities skilled trades careers offer and the pathway to get there. https://lnkd.in/euSWqvYU

Ad Council Board Member Jennifer Kattula shares why she believes leaders have both an opportunity and a responsibility to lean into social impact work, and how partnerships like Microsoft's collaboration with the Ad Council help turn that commitment into action. Her insights are a powerful reminder that meaningful progress happens when innovation and purpose come together.

Advertising Week is almost here, and the Ad Council will be there in full force. We're bringing our POV on creativity that drives real behavior change — and we want you there with us. Sessions and activations are on the calendar. Check out our events page so you don't miss a thing 👇 #AWNewYork #AdCouncil https://lnkd.in/eKgy4Q_x

Knowing the early signs of Alzheimer's disease can help people distinguish between normal aging and potential warning signs of something more serious. On World Alzheimer's Day, we proudly launched the latest extension of our “Some Things Come with Age” campaign with the Alzheimer's Association®. More than 7.4 million Americans 65 and older are currently living with Alzheimer's, and that number is projected to nearly double by 2050. The new creative speaks directly to pre-care partners – those adults ages 35 to 54 with an older parent or spouse, who are often among the first to notice changes in a loved one's behavior. By helping this audience recognize these warning signs earlier, the campaign aims to educate on the difference between Alzheimer’s and typical age related changes and the benefits of an early diagnosis. Learn more at 10signs.org.

Motor vehicle crashes remain a leading cause of death for children under 14 and research shows that when used correctly, car seats can reduce fatal injury risk by 71% for infants and 54% for toddlers. This Child Passenger Safety Week, we’re teaming up with National Highway Traffic Safety Administration NHTSA, BUCK, and Part and Sum to launch new work reminding parents and caregivers that routine car seat checks can help keep children safe on every ride. The new creative message is clear: parents don’t have to be car seat experts to protect their children on the road. NHTSA’s trusted resources make it easy for them to quickly verify that their children are in the right seat for their age and size. Remember: “They Grow. You Check.” Learn more about car seat safety at NHTSA.gov/TheRightSeat.

The work is meeting Veterans where they already are. Our refreshed "Don't Wait, Reach Out." creative with the U.S. Department of Veterans Affairs is running nationwide now with an expanded website all around Buddy Check Week, a week focused on the power of Veteran-to-Veteran connection. Learn more: https://lnkd.in/ezCKYqHi